In April 2011, the three big French cosmetic brands are offering new lipsticks, each promising weightless color and moisturization.
Chanel previewed its collection of Rouge Coco Shine with a limited-engagement offering in February, of the color Boy, a sheer mauve-pink. The full range of 18 colors, with advertisement featuring Vanessa Paradis, will be available at counters April 6.
Lancome displayed its collection of L'Absolu Nu lipsticks via its celebrity artists. Colors were used on Mila Kunis and other stars for events such as the Golden Globes and Academy Awards. This collection has launched in select department stores, but I have yet to see it on the Lancome site. There are 16 colors total, all very sheer and balmy. The ad features the lovely Kate Winslet, in the buff.
Dior first offered its renewed Dior Addict line of lipsticks at Sephora, offering a selection of pinks. The full line is now available in all department stores, and consists of 56 colors in a wide array of shades. The ad features the inimitable Kate Moss (pictured above), and Dior has also invested in a short film featuring the supermodel.
See my YouTube video for a full review!